Eurocomm 2011 - concept going beyond the vision PDF Print E-mail

If you think that facilitating a conference is an easy task to do, just because you get your visitors to pay you for participation, then you're on a totally wrong track. It's all about the combination of the right people at the right moment on the right spot. IABC Europe & Middle East managed to succeed that perfect mesh-up.

BRS pick: Havana Disco Bar PDF Print E-mail

Venue: Havana Disco Bar – Bruxelles

Rue de l’Epée, 4 - 1000 Brussels

Facebook: Havana-Club Brussels

First impression check-up

Havana Club. I'm sure every one of you who had been in a nice branch of the Havana chain has a memorable experience. And as it comes by its name, the Havana concept version in Brussels also tries to fit the international ‘Havana’ high score level.

Internet of Things: The wireless Generation of Digital Empowerment PDF Print E-mail

The EU Coordination Action Effectsplus and the Future Internet Assembly (FIA) are developing a roadmap for research into all aspects of the Future Internet. As part of this effort FIA is hosting an Open Day on 31st March 2011.

The roadmap will be written at a sufficiently high level so as to shape the themes of Framework Programme 8. It targets research that will be carried out over the duration of Framework 8, 2014 to 2020 and beyond. The contributions will present a good future vision, recognition of major changes in the use and application of technology, acclaim of significant obstacles and challenges, and potential solutions.

BRS pick: Eurocratic Residents' Night at Aloft PDF Print E-mail

Venue: Eurocrats' Residents' Night @ Aloft Brussels Schuman
Place Jean Rey • 1040 Brussels • Map

First impression check-up

Unfortunately the feeling which hit me from the entering into the hotel, was one word: fake. The idea of the Eurocrats' party seems to be really tempting: to bring up internationals and expats from all over the place to so called 'exclusive' parties. Cool idea, but poor execution. I hate the flashy but overrated word exclusive, which promises you a VIP experience and actually doesn't correspondent to the reality. So, being not so critical, I would say, that I prefer more earth-bound events, who fulfill their promise and you know what to expect.

Starting from my expectations, still from the entry of the Aloft hotel, I supposed that this party will actually differ somehow from everywhere else in Brussels. I didn't quite understand how a 10 EUR entry-bracelet with 'Eurocrats' title on it, poor service, which trains you for patience while waiting just to order a simple drink, waiting for more than 15 mins for a wardrobe number on the way in and more than 35 mins on the way out, make you feel anyhow special or at an exclusive party. Not to mention a 35 EUR bottle of wine which tastes like a house wine from a supermarket...

Going further with the honesty, I'd say that parting in a hotel's lobby isn't quite what I can title as adequate and honestly doesn't correspondent to the promise that these events are being held at some of Brussels’ most prestigious venues. Maybe it's just me, but I don't find it normal to dress up fashionable just to have my drink in a lobby and more over to dance there...However, probably it's part of the 'travelers' spirit of the Eurocrats' idea and poorly executed marketing-bound up strategy. Enough with that.

As for the music, now that was a really 'Thank you' choice of a cool DJ, who was actually willing to play your song and was up to date with the hits out there. So, one big point for that! Another sweet moment of course was the nice personalized depicting of the whole party by the professional photographer, who surprised me with few cool shots published on their website.

However, I lack the exclusivity of the party in terms of inexperienced.

Total recommendation on a FIRST review: 4/10

If you want to try out this by yourself, you can check the current events' calender on their flashy website:

What is sustainability? From years to days. PDF Print E-mail

For those who know me more or less, they may say – well, sustainability is just...a matter of time, as it was in my case. Not so long time ago, as I got involved with the unforgettable Think About it 2 – Climate Change competition, I started to dig more about the climate change, the environmental issues and worldwide talks over what will happen in the future.


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